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Client: Target
Agency: frog design
Year: 2001
Project: Sonia Kashuk In-Store Kiosk
Challenge: Target needed ideas on how to help customers choose the right color cosmetics without staffing the cosmetics counter.
Solution: frog put together a multi-disciplinary team. We brainstormed three different kiosk-based solution concepts.
My part: I came up with the initial idea for the first concept, where customers would find the model whose coloring was most like theirs, and read the "recipe card" to see what makeup she was wearing.